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TO BUILD YOUR OWN SMART PHONE ENABLED QR CODE SMART SITE VISIT:
QR Codes are making their way down the runway. Clothing designers are getting smart and integrating QR Code technology into their designs. QR Codes can be printed on tags to launch mobile sites that can provide you with information about the clothing designer. Know
ing how the garment originated can be a huge factor in why someone would buy a certain clothing line. The QR Code can launch a youtube video of that garment going down the runway or how you can purchase the garment online. The QR Code could launch a mobile site that connects the buyer to a Google Map of where they can find that designers line. Contests are a great way to build your list and brand awareness, the QR Code can launch a “Enter To Win” page where consumers enter their information to win a free garment. Everyone loves free clothes and the designer will want to build their list, it’s a win-win situation.
Zophia is a great example of a designer that integrated this technology. Their QR Code was custom and featured a red zipper which is one of the signature elements that make her clothes unique. Good job Zophia. Good job.
TO BUILD YOUR OWN SMART PHONE ENABLED QR CODE SMART SITE VISIT:
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